
InfluencersGoneWild: The Highs, Lows, and Lessons From Viral Controversies
In 2024, the influencer marketing industry is projected to hit $200 billion, yet headlines are increasingly dominated by jaw-dropping scandals tagged #InfluencersGoneWild. From dangerous pranks to tone-deaf posts, influencers are pushing boundaries for clicks—but at what cost? This deep dive unpacks the trend, its consequences, and how to navigate this volatile landscape. The Rise of…